Struggling coaches believe that the results they get in business are because of them, personally.
Rich Coaches know that the results they get in business are because of the systems they have in place.
One of the biggest lessons in business comes from management guru, Peter Drucker:
“It's never a personal problem. It's always a systems problem.”
It turns out this isn't just true in business. It's true for most of the goals we attempt to achieve.
Not in great shape? Examine the systems of training and nutrition you have in place. Do they make it inevitable you'll put on weight, or inevitable you'll get ripped?
No success finding love? Take emotion out of the picture for a few minutes and examine the dating systems you have in place. I have my clients set things up so that they're in a position where they go on one date every single week. Ideally, the same guy is worth dating more than once, but either way, the dates will keep happening.
No consistent clients flowing into your business? It's not about you. It's not about how good your coaching is, or how much you deserve it. It's a simple matter of recognising whether or not you have the systems in place that make it inevitable that you get one new client each and every week.
How do you make it inevitable that you get one new client every week?
Simple. Set things up so that 3 new people book into your calendar every week for an introductory coaching session.
How do you get 3 intro-sessions per week?
Simple. Send a message to your email database inviting them to have a session.
Wait, what? You don't already have a big email waiting list of potential clients?
Simple. Set up a webinar, video, audio training, or e-book that is the only call to action on your website, so your ideal clients can't possibly resist opting in… and after checking out the free training they're itching and ‘pre-sold', ready to work with you.
Have a free gift on your website already, but don't have any traffic going there?
Simple. Select 1-3 of the dozens of marketing activities that you actually find fun and enjoyable and use them to drive people to your site, so they get on your list, and ‘auto-magically' book themselves into your calendar.
If you don't have a consistent flow of clients, there are simple, powerful systems you can put in place to guarantee that happens. Just like in any other area of life.
If you convince yourself it's because of ‘you', or that it's a personal problem, then you won't put the necessary systems in place to get the results you want.
Want a comprehensive overview of the simplest, most effective, most reliable system for getting a new coaching client every single week?
Check it out here: