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True story.

A couple of years ago, a client who has long since become a friend, invited me to his wedding.

I was sitting with my wife and a coach on my team and it became clear that his friends who were also seated on our table had heard about our “Psychological Switch” approach to coaching… probably because my client raves about it.

At one point a lady on the table asked something like:

“So what exactly do you do? Is it like positive thinking or something?”

And then I said a few words about what I do.

In about 3 short sentences, I explained the impact that “The Psychological Switch” (my coaching method) has on people.

And as the words came out of my mouth, jaws dropped.

It was like there was an immediate acknowledgement by everyone who was listening that: this guy is for real and he knows his stuff.

Her immediate reaction was:

“I'm in. That sounds amazing. Where do I sign up?”

And that is a small example that points to the power of what you might call:

“Magnetic Messaging”

It's being so congruent and certain about the impact your coaching has on people, that you can talk about it off-the-cuff and it hits home with whoever is in front of you.

When I explained what my work does for people, it wasn't a pre-rehearsed script with precise wording.

In fact, I'm not even going to tell you exactly what I said, because that would be missing the point. It doesn't matter what I said. What matters is: what's your message? What do you want people to know about the work that you do, so that it resonates, hits the mark with them logically and emotionally… and leads them to want to immediately take the next step with you to become your client?

Here's an even better question:

Do you think this wedding incident occurred before… or after I received some highly valuable training on Magnetic Messaging and attracting 5 Star Clients from my friend and business coach, Jeanna Gabilini…?

If you want to know more about how to think about and craft your own messaging, she's got a special training on it, that she's making available for free this week:

www.HowRichCoachesThink.com/JG2

Have you ever been really worried about your coaching income… to the point where you didn't know how you were going to pay your bills or make rent?

Have you ever tried hustling and spinning your wheels trying to get clients when you're in that state of scarcity and neediness?

I absolutely have (many years ago, fortunately).

And believe me, it's not a pretty picture.

The temptation is to do some kind of crazy offer to your email list or on social media.

Or, to scramble to try and get people to have a free session with you, when you're obviously not in a good place yourself.

The real problem is not just the words you use in your messaging when you're in this state, but the needy energy you're sending the message from. A coach of mine used to say that trying to get clients from that needy energy, is a bit like spraying yourself all over with ‘client-repellant'.

Your best bet is to zoom out, forget about what you ‘need' and focus all your attention and energy on serving your ideal clients instead.

The best way I've ever come across to do that is to use some 5* Client Attracting mojo inspiration from my friend Jeanna Gabilini. She's got a free training available right now along with a template you can use to get yourself back in the flow and ultimately get yourself to be an In-Demand coach, all year round.

My recommendation? First, go take a cold shower to wash off all that yucky client repellant, then watch this when you're back ready to relax and enjoy the process of effortless client attraction…

www.HowRichCoachesThink.com/JG1

I just answered a short series of questions that are designed to get you in the optimal state of mind to start receiving and accepting more clients.

And I am PUMPED.

To be clear, these aren't strategic questions about the “what” and “how” of attracting clients (if you want support with that, click reply and I'll hook you up with a 1:1 session with me to get you crystal clear on your marketing plan).

Instead, these questions get you into the Client Attraction Mindset.

It's a small part of another absolute GEM from my friend (and “How Rich Coaches Think” guest expert), Jeanna Gabellini.

She just released a brand new training and downloadable template that show you how to:

• Get a Yes in 24 hours or less – free up your time and energy with an easy client-attraction process so you can dump complicated, loathsome strategies
  
• No more “selling” clients on working with you – adopt this no BS approach that enrolls potential clients without foney-baloney tactics
  
• Clients flock to you – shed self-doubt about your value and exude the confidence that resonates with clients, making you the irresistible choice

She's an excellent teacher and was one of our most popular speakers when I interviewed her for my “How Rich Coaches Think” series.

I think you're gonna love it!

Download the template and training while it's available today:

www.HowRichCoachesThink.com/JG1

If you've been hopping from one ‘millionaire' marketing mentor to the next, checking out endless product launches about the new ‘hot thing' and trying and make a massive success of your business by following strategies that just don't flow for you, then this might be what you've been searching for, for a very long time.

Here's the problem with learning marketing:

If the marketing teacher is any good… they'll be very good at convincing you that the ‘brand new' strategy they're promoting is the greatest thing since sliced bread. As a result, you may well invest a few thousand dollars in their training… only to discover that the techniques on offer don't work for you and don't match your audience or your brand, so they actually end up falling flat.

And intuitively, you knew all along that it just didn't ‘feel right', but you kept trying to make the system work anyway… because you're so passionate about serving people with your gift.

I've seen people go through this more times than I can count.

They're trying to fit a square marketing peg into a round audience hole, and it just doesn't fit. It makes you look sales-y and needy and the worst part is, you spend so much time and energy trying to make it work and then end up feeling like you failed the system.

Newsflash:

You didn't fail the marketing system.

The marketing system failed you.

It wasn't tailor-made to fit in with your situation, audience and the natural flow of how you like to work.

This isn't necessarily the marketing teacher's fault, by the way. They're probably sincere in believing in what they're teaching. But that doesn't change the fact that it didn't work for you.

That's why it might be time to take a different approach.

Instead of hoping that the next marketing fad is going to fix all your business-building problems, I invite you to go a litter deeper into it. Get in touch with your True Self, or your “Inner Business Mentor”, who intuitively knows the exact best next move to make to rake in all the clients and cash you've always wanted.

This isn't as ‘woo-woo' as it might sound. (And there's certainly nothing ‘woo-woo' about all the clients and success it's brought me over the years!)

There's a clear process and system you can follow that gets you in touch with your Inner Business Intuition, which naturally results in you attracting clients in an easy, fun and enjoyable way.

To get started, I'd recommend checking out my friend Jeanna Gabilini's brand new training series, called:

Client Attraction: Simplified.

Note – she won't teach you any marketing or sales ‘skills'. Instead, she gives reliable processes on how to get into the optimal state of mind that's extremely attractive to clients and feels GREAT every step of the way.

Check it out:

www.HowRichCoachesThink.com/JG

“By this point I must have read 400+ books on marketing, sales and business and I can honestly say I found this one of the most valuable.”

So said R.M. Tyson on Amazon about this great new book by my colleague Tom Poland.

And to be honest, I'm not surprised.

When I started my business, as soon as I figured out how to turn a coaching session into a long-term paying client, the ONLY thing left to figure out was…

“How do I get a never-ending supply of qualified leads…?”

And, believe it or not, that is very possible, and actually not that hard when it's all laid out and broken down for you, step by simple step.

And that's what Tom does with excellence in this book (which you can get for free for a very limited time, with the link below).

Here's what you'll discover in the “Leadsology” book…

• Sixteen common but costly marketing mistakes that most marketers make
  
• How to create a marketing message that compels prospects to reach out
  
• The four best lead generation sources and how to use them
  
• The Pipeline: how to create a flow of new client enquiries virtually every week
  
• How to tap into the power of marketing through other people's networks
  
• One simple but proven strategy to create an inexhaustible supply of leads
  
• How to maximize the power of Social Media in your marketing
  
• How to increase your revenue and reduce your hours simultaneously

Plus, if you're one of my serious students, you'll be happy to know that this system fits my “Never Ending Stream Of Clients” approach like a glove, which is why I'm recommending it.

Check out the book now, for free:

www.HowRichCoachesThink.com/TP

If you're not loving every minute of being a coach because the ‘client-getting' game is still holding you back, I'd like to solve it for you once and for all.

And yes, getting clients is a problem that can be completely “over-solved” so that you literally never have to worry or even think about it ever again.

That's exactly why I created the 5-step Never Ending Stream Of Clients system. It's simple. Anyone can do it. But very few people do (without the guidance of my program coaching).

Here's how to permanently over-solve the client-getting problem:

Step 1: Create a Client-Getting Website
So that whenever someone you'd ideally like to work with visits your website, there's an extremely high chance that they'll join your waiting list so they can work with you as soon as you have availability

Step 2: Webinar, Video or Free Gift
You don't want your new subscribers getting bored and forgetting about you. Instead, you want to deliver an unforgettable presentation that makes their mouth water, dreaming of getting the chance to work with you.

Step 3: The Intro Session
Do this correctly and 50-80% of the people you speak with will sign up on the spot to work with you and buy your coaching program. Get this wrong and you'll repel even your ideal clients and leave a bad taste in their mouth

Step 4: The Emails
Now that you have a waiting list of potential clients, use one of my email templates to channel your creativity into a format which literally gets your calendar booked up a few mintues after you hit ‘send'.

Step 5: The Traffic
Now, you're ready to actually start Marketing. Without the previous 4 steps in place, you could be interviewed by Oprah and still not get any clients. With the other 4 steps in place, you can choose one or two of my 10 free traffic-generation strategies to fill your email list and Intro Session calendar quickly and easily.

That's it.

Do these 5 things and you'll have automated, recurring revenue coming in from real, high-paying coaching clients all the way through 2024.

Want my help to get all this set up?

Apply for a session with me (choose the ‘become a coach and grow my business' option) and if you're quick, we may be able to talk later this week about how you can fill your own coaching practice up in a few short weeks, so you're set for the rest of the year :

www.mamoonyusaf.com/apply