It takes me about 15 seconds to get hooked by an email and then realize that the “genius” marketing guru I wanted to hear from doesn't even respect me enough to write to me themselves.
Recently, a well-known fem-preneur sent an email that I could tell was just a little bit too… Cheat-GPT.
Now the question I have for you is: is it worse that I immediately recognized the email was written by Cheat-GPT, or is it worse that I kept reading to the end?!
I see the temptation, believe me I do – to be able to outsource things without hiring a copywriter, or without having to invest 20 minutes yourself on a cloudy Monday morning to sit down and write a message from your heart.
I see the temptation. But I also know that all temptation leads somewhere you don't want to go.
I don't care how fancy technology gets. I don't care how good Cheat-GPT or FRAUDE gets… or whatever other fancy AI comes out promising to replace human soul.
You will NEVER receive a single email from me that I didn't write with my own two hands. This shouldn’t have to be a ‘unique selling point’, but in our current sad state of affairs, it is.
And my highest recommendation to you, as someone wise enough to be subscribed to my emails, is to never outsource your own creativity to AI either.
Not because it can't work sometimes, but because it might work just well enough that you start using it… until it damages your reputation in the long term.
Guess what I did as soon as I realized that fempreneur was sending me a Cheat-GPT email?
Same thing I do with any fake-robot-written email.
I clicked that big, beautiful unsubscribe link at the bottom of her email.
And if you ever catch me sending a Cheat-GPT email, I invite you to do the same.
If, on the other hand, you want to know how to write original, juicy, entertaining emails that get people to snap up your Intro Coaching sessions and buy your programs – and enjoy the whole process – then I recommend you go here and get my training on how to do it: