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Struggling Coaches wait until they get paid before sharing their ‘secrets'.

Rich Coaches give away their very best ideas, for free, to everyone.

There may be an argument for some kinds of information-product marketers to keep some information hidden away inside their products. But for a coach, the more freely you give and teach, the more abundantly you'll receive.

My best ideas on Islamic Spirituality and personal transformation are in my book, “Inside the Soul of Islam”, which is available for few quid on Amazon. It literally contains the same information people have paid me anywhere from £300 to £15,000 to deliver in other formats. The book is not a money-maker. But it is a life-changer. And unsurprisingly some of my best clients are people who read the book, then promptly look me up and hire me.

The “How Rich Coaches Think” summit was totally free even though the insights that came from each of the speakers (who, incidentally, spoke for free) were worth their weight in gold.

And every working day, I aim to create at least one piece of content.

Some of that comes to you in the form of these emails, sometimes it's a podcast, sometimes it's an interview that you may not see for several months. But I'm always putting together my best ideas into an easy-to-consume format that's designed to give you value and make you richer.

Is all of this done from pure altruism…?

Well, not exactly.

The content itself is given away freely and fearlessly. That automatically creates a ‘vacuum of value' where you're touching people all over the world and transforming their lives… and the Universe hates a vacuum. So it fills it by rushing to bring you clients.

As one Sufi Spiritual Master once told me:

When you give freely and abundantly, Allah, the Most Generous, says:

“My dear servant, you think you're being generous? Here, let me show you true Generosity.”

That ‘vacuum of value' you create automatically results in multitudes more coming back to you. But only every time.

If you want to 10X your income, create 10x times more value for the world than you currently are.

Some people will soak up the free information… but as long as you provide some kind of container for receiving money (such as your coaching program), you'll soon find yourself with more clients than you can handle.

If you want the perfect format for sharing your message with the world in a way that automatically results in all the coaching clients you want, check out this FREE 55-minute web-class where I share my best strategies on how to do it:

www.NeverEndingStreamOfClients.com

A question came up the other day in my Rich Coach Mastermind:

“You say we should create as much content as possible – at least one solid piece of content per day (eg. an email, video, podcast, etc.)… but what if I don't have the motivation to do it? I've been trying, but it's hard to keep it up.”

My Answer:

No kidding! It is super hard to do. That's why no-one does it. And that's why the few who do become ‘superstars' in their niche and with their target audience.

However, grinding hard all day isn't my idea of a fun time.

My motivation to write daily and produce content regularly comes from a couple of places:

ONE: The Message

I really, really believe in my message. I believe that ‘The Psychological Switch' has the power to save and transform lives… and that Professional Coaches like you and me are the best “messengers” for it… when we first figure out how to set up our businesses and sign up clients.

TWO: Fun!

I have a ton of fun thinking up and writing these email articles. I get to share something super-valuable in a way that's fun for me. Same with the ‘In The Moment with Mamoon' podcast. I'm not super keen on social media and i hate photos… so I avoid taking too many of me with my shirt off in front of a waterfall, then posting it publicly, hoping for likes. If my content strategy depended on me doing things I don't like… I wouldn't be able to do it long-term.

THREE: Money.

Which brings us to John Lennon.

Someone once claimed that the Beatles were not materialistic, to which Paul McCartney burst into laughter, responding that when they wanted something like a new house or an extension… “John and I would literally sit down and say: let's write a swimming pool!”

One of the main reasons people don't create content consistently is that their business (and mindset) isn't set up in a way that connects the content creation they're doing to real-world money in the bank.

It can be hard to sit down to write. But it's a whole lot easier when you're virtually guaranteed a new client or a couple of grand in product sales each time you do it.

Think about this:

If Paul McCartney and John Lennon hadn't connected up in their heads that more songs written = more money in the bank, you and I may never had heard:

“Let It Be”

or

“All You Need Is Love”.

What a sad world that would be.

Short story long: if you want to set your business and life up in a way where you can create content that's meaningful to you, and that you enjoy making, all the while knowing that it will absolutely inevitably lead to more clients and cash, then…

…You don't need to put in a “Hard Days Night”

…Or work “Eight Days A Week”.

Instead, jump into your Yellow Submarine, Get Back to this webclass, and With A Little Help From My Friends and I… you'll soon have enough content written to be a world-famous, well-paid coach and maybe even a Paperback Writer.

Imagine:

www.NeverEndingStreamOfClients.com

Okay, I've Got A Feeling I should stop now, but to ensure your success I created the web-class because I Want To Hold Your Hand through the whole process.

After working with hundreds of coaches on how to set up a successful coaching business, I've noticed there are 2 things that seriously slow everyone down:

1. No Niche
2. Technology Nightmares

These are both way more easily solve-able than you might think.

PROBLEM ONE: THE NICHE

For the ‘No Niche' problem, I've helped literally hundreds of coaches figure out their niche, each in the space of about 11 minutes. I recently took all of the different ways I've ever used to figure out and pinpoint exactly what someone's most authentic, heart-aligned niche is, and got it down to 21 powerfully effective Niche-Identification methods that I cover in a program called: “Your Perfect Niche”.

PROBLEM TWO: THE TECH

Instead of creating a hundred tech problems for yourself to get your coaching business up and running – create just one. Find one of the half a dozen or so online business systems that are out there that do everything you'll ever need to grow your coaching business from zero to 7-figures and beyond.

You'll still take a while to adapt to it – just like you did when you first started using Microsoft Word or Excel, but…

…When you've gotten used to it and had a bit of back and forth with the software's support team (and hopefully realised they're actually super helpful!), then you'll be set up for massive long-term success.

Everything from setting up your website and opt-in page to sending emails to your new list to building info-products that you can get everyone to promote – can all happen within one relatively easy-to-use system… instead of 10 different systems that don't play well with each other.

You can be a ‘One Wo/Man Band' who builds up a multi six or even seven figure coaching business by implementing the ‘Never Ending Stream Of Clients' system – without spending half of your earnings on an expensive team that you have to babysit.

Eventually, when you can do the basics yourself, you can invest in maybe one Virtual Assistant who can do the tech things more quickly and easily than you and won't be able to mess you around, because you know how long certain things are supposed to take… freeing you up to do what you love and what you get paid for: COACHING.

Granted, there will still be glitches along the way as you get things set up. And you may not be in a position to hire a Virtual Assistant right now.

That's why I give everyone who signs up for the “Never Ending Stream Of Clients” program full 1-year access to calls with my own superstar Virtual Assistant – so that she can quickly (often within minutes, right in front of your eyes) help you solve whatever tech-issue is slowing you down from sky-rocketing your coaching business.

For details on that and how to figure out “Your Perfect Niche” and install the full Never Ending Stream Of Clients system, check out this 55-minute web-class:

www.NeverEndingStreamOfClients.com

There is a kind of visualisation that really works to attract clients.

And you've almost certainly already done it.

I know this, because you're reading this email.

The very fact that you’re reading this and are on my list means that you’ve probably already done some form of:

• Meditation
  
  
• Prayer
  
  
• Visualisation
  
  
• Limiting belief shifts
  
  
• Goal-setting
  
  
• Visioning
  
  
• Affirmations
  
  
• Intentions
  
  
• And a whole array of mindset techniques that are meant to bring your vision to life

And the chances are, a large part of your visualisation efforts included a little something called: CLIENTS.

Ideal, 5-Star, Dream Clients.

Ya know, the kind that pay you really well and are happy and grateful to have the chance to work with you.

Well, I’ve got some good news for you.

Your dreams, prayers, visualisation, and wishes have all come true.

You somehow landed on my list and that means you’ve basically hit the jackpot. Because you’re now part of the Rich Coach Community.

Which means you get access to … THIS:

www.NeverEndingStreamOfClients.com

Bring your dream coaching business to life by watching the Masterclass on the link above.

Struggling Coaches see money as a limited resource. Rich Coaches see money as an unlimited resource.

Money is a tool we use to exchange value.

You and I can sit in a room all day and create zero value for anyone, and we'll likely get paid zero money.

On the other hand, we could sit in the same room and spend the entire day creating immense value for the world – through our coaching, or creating and delivering products and services that millions of people want and find highly valuable. If we do that, we'll be paid in abundance.

Because we can create value ‘out of thin air', using the incredible power of our creative thinking, by focusing it on solving problems people have… that means we can **almost** create money ‘out of thin air'.

In this way money is not a limited resource, because the value we can create is not limited. It's as unlimited as creativity itself. It's as unlimited as our imaginations.

We don't get paid for dreaming big dreams (directly).

Instead we get paid for dreaming up solutions to people's real-life problems, then creating those solutions, testing them out, making sure they work… then letting people buy them from us.

In practical terms, the key here is to figure out what problems people actually have that they would pay almost anything to have solved for them… then get to work on solving it.

The Rich Coach's step-by-step plan for doing this is:

1. Invite people to a 1-to-1 Breakthrough Coaching session
   
   
2. Listen deeply and take notes during or immediately after the session on their biggest goals and challenges (in their words)
   
   
3. Let them hire you and coach them through coming up with the solutions for themselves (and share your perspective where you can)
   
   
4. Notice the solutions that really work and that keep coming up for clients
   
   
5. Create a leveraged group program or information-product where you solve the problem for many people at once (instead of 1-to-1)
   
   
6. Use the clients' own words to describe exactly what the problem is, what the solution is, and the benefits of having it solved
   
   
7. Spread the word to everyone about the incredible solution to a real-world problem that you've created for people.

The cool thing about this is that you get paid as you create the ‘ultimate' solution to someone's problem.

Of course, this only works if you know how to coach someone to find their own solutions (the essence of true coaching).

And, it only works if you've got a way of inviting people to (and filling up) your introductory Breakthrough Coaching Session calendar.

And, an email list of prospects is sure helpful too.

In fact, let's be honest. If you want to start from zero and grow a successful 6-7 figure coaching business, you'll save a lot of time and effort if you have a Roadmap that gets you there.

Enter:

The Never Ending Stream Of Clients web-class.

You can check out the full system for reliably getting all the clients and customers you want, by watching this automated 55-minute web-class:

www.NeverEndingStreamOfClients.com

It’s true. Every now and then, even broke coaches get clients.

If you want to struggle with money for the rest of your coaching career, then here’s a carefully designed step-by-step plan showing you exactly how all those broke coaches do it…

• Have all kinds of random inspirational quotes & explanations of your coaching on your website… with no call to action
  
  
• Charge per session so clients have a strong incentive to not have another session with you – and have to rethink their decision to hire you every single week before you meet
  
  
• Let the client decide how long they want to hire you for, to demonstrate that you're insecure about your services and don't really know what you're doing
  
  
• Dramatically undercharge for your 1-to-1 coaching service
  
  
• Don't have any group coaching or info-product option, so if someone can't afford your 1-to-1 rate, you just lower it even further for them or lose the client.
  
  
• Have a sign plastered all over your website to call you for a free, no obligation consultation or free coaching session which everyone probably perceives as a zero-value sales call
  
  
• Never reach out to your friends, family and colleagues to let them know you're starting a coaching business and if it ever does come up, get insecure, needy and sales-y with them, because you don't know how to frame it or get them to support you and full-on promote you
  
  
• Post the price of your coaching sessions on your website
  
  
• Do sample coaching sessions, where you solve all their problems for them, then never mention your coaching rates… or worse still, mention your rates and leave the session with an awkward silence where they tell you they'll go away and ‘think about it'… leaving you ‘incomplete
  
  
• Chase potential clients instead of setting things up so that they chase you
  
  
• Never grow your email list or send out any valuable articles or content that show people you know what your doing
  
  
• Never pick a niche
  
  
• Occasionally post on ‘valuable content' on social media but with no clear or compelling call-to-action… and then freak out about how few people engage…
  
  
• …Then spend the rest of the day on social media engaging with everyone else's ‘valuable content' and wind up feeling like you wasted your time. (Because you did).
  
  
• Finally, and most importantly if you want to work really, really hard as a coach but never bring in consistent cash, clients or reliable income, then be sure to never watch this masterclass, and justify it because you're too busy doing everything else on this list.

The sad part is that all of the methods above do work every once in a while. If you work hard enough, you will still occasionally get clients doing the things above. But, you'll get a tiny fraction of the results for the energy you put in, compared to when you do things the easy, efficient, powerfully productive and profitable way.

If you want to get clients the smooth, easy, lucrative way, and be part of our Rich Coach Community… and have all the clients you want lining up around the block to hire you, and signing up for your coaching program week after week… watch this:

www.NeverEndingStreamOfClients.com